The National Independent Venue Association Unveils Its Full Program Lineup For NIVA ‘24 Taking Place June 2-5 In New Orleans

The Live Independent Entertainment Industry Will Gather in The Big Easy for its Third Annual Conference Featuring Members of Eventbrite, National Independent Talent Organization, Wasserman, United Talent Agency, Live Music Society, Spotify, Meta, Rolling Stone, Lyte, Billboard, Pollstar, and Hundreds of Independent Venues and Promoters from Across the Country

 
 

Attendees Will Be Treated to Live Entertainment Nightly Including Performances By George Porter Jr. & Runnin Pardners, Paul Reed Smith’s Eightlock, Rebirth Brass Band, Tank and The Bangas and a Second Line Street Parade!

CLICK HERE TO REGISTER

 

NEW ORLEANS (May 22, 2024)The National Independent Venue Association (NIVA) unveils its full slate of programming with panels featuring industry leaders, journalists, recording artists, and NIVA members. NIVA ‘24 — the third annual gathering of  the independent live concert, comedy, promoter, and festival industry, will convene in New Orleans, June 3 - 5 with an Opening Party presented by Lyte on June 2. The conference will highlight NIVA’s New Orleans chapter, with programming taking place across iconic NOLA venues including Generations Hall, Republic NOLA, Preservation Hall, and Tipitina’s.  

NIVA ‘24 will present an array of sessions addressing current issues affecting the live entertainment field, spanning marketing, ticketing, safety, and advocacy. Participants will be treated to engaging dialogues led by industry leaders and keynote speakers with many chances to network. For more information and full schedule go to https://www.nivassoc.org/conference. For those who can’t attend NIVA ’24 in person, the conference will be livestreamed. To register for the livestream and for more information, go to Volume.com.

NIVA '24 featured sessions include: 

Monday, June 3 at Republic

  • Fireside Chat with VOLUME
    Moderator:
    Stephen Parker, Executive Director, NIVA
    Panelists:

    • Greg Nacron, Chief Operating Officer, Volume

    • Howie Schnee, Director, Artist & Venue Partnerships, Volume; Co-Owner, CEG Presents

  • Opening Session & The State of Independent Live Entertainment

    • Stephen Parker, Executive Director, NIVA 

    • Jamie Loeb, Conference Chair 

    • Andre Perry, NIVA Board President

    • Hal Real, Founder & CEO, World Cafe Live; National Independent Venue Foundation (NIVF) Board President

    • Julia Hartz, Co-Founder and CEO, Eventbrite

  • First Party Data – What Is It and How Do I Get It? 
    Moderator:
    Diana Gremore, Founder, RealCount
    Panelists: 

    • Luke Pierce, Artist Manager and Producer, WORKS Entertainment

    • Aaron Bare, Chief Marketing Officer, Etix

    • Shaun Verreault, Business Development Manager, Tradable Bits

    • Dhruv Chopra, Founder and CEO, Elsewhere 

  • Fireside Chat featuring Nick Nuciforo, United Talent Agency 
    Moderator:
    Shane Shuhart, Vice President of Booking/Event Programming, Nederlander Concerts
    Keynote Speaker: Nick Nuciforo, Partner & Head of Comedy Touring + Live Events, United Talent Agency

  • Marketing & Ticketing - BFFs
    Moderator:
    Evelyn Thompson, VP, Marketing, Lyte

    Panelists:

    • Maria Valenzuela, Ticketing Assistant, Nederlander Concerts

    • Jamie Loeb, SVP, Marketing, Nederlander Concerts

    • Tori Powers, Director of Communications, World Cafe Live

    • Mallorie McRea, Director of Operations, World Cafe Live

  • The Big Payoff: Knowing Your Numbers
    Moderator:
    Kira Karbocus, Chief Operating Officer; Producer, Newport Festivals Foundation
    Panelists: 

    • Mike Killeen, Chief Financial Officer, First Avenue

    • Gena Gordon, Chief Financial Officer, I.M.P. / 9:30 Club / The Anthem / Lincoln Theatre / Merriweather / The Atlantis

    • Frankie Tesch, Controller, Pabst Theater Group

    • Kerri Park, Chief Operating Officer, World Cafe Live

Monday, June 3 at Generations Hall

  • Operations Networking Sessions presented by Protect Group
    Facilitator:
    Jason Mastrine, Global Head of Strategy, Ticketing, Refund Protect (Protect Group)

  • The State of Music Journalism and How That’s Impacting Filling Venues with Fans and Artist Discovery
    Moderator:
    Ethan Millman, Staff Writer, Rolling Stone
    Panelists:

    • Emilio Herce, Publicist, Q Prime Music Management

    • Jan Ramsey, Publisher / Editor-in-Chief, OffBeat Media

    • Lisa White, Director of Communications, Nederlander Concerts

    • Kelsey Kaufman, Owner and Operator, Cactus Club

  • NonProfit Roundtable 
    Moderators:

    • Hal Real, Founder & CEO, World Cafe Live; Board President, NIVF

    • Laura Wilson, Head of Live Music, Bohemian Foundation; Treasurer, NIVF

  • PROs: What Are We Paying For? Why? And What Can We Do to Make Things Better?
    Moderator:
    Tobi Parks, Owner xBk; Co-Founding Member, D Tour
    Panelists:

    • Neeta Ragoowansi, President, Music Managers Forum - US

    • Dayna Frank, President and CEO, First Avenue Productions; Board Member, National Independent Venue Association

    • Bee Taylor, Artist/Songwriter, Bee Taylor Music

  • Artistic Alchemy: Why Festivals are Music to Our Ears
    Moderator:
    Laurie Kirby Esq., Owner & Founder, FestForums
    Panelists:

    • Will Suter, Co-Founder, All Things Go

    • Eugenié "EJ" Encalarde, President, Festival Productions, Inc. of New Orleans

    • Emily Madero, President and CEO, French Quarter Festivals, Inc.

    • Darin Atwater, Artistic Director, Monterey Jazz Festival

    • Mike Sosin, Director, Festivals, Wasserman Music

  • How Can You Beat BIG? Making Your Building More Attractive to Both Artists and Fans
    Moderator:
    Gary Witt, CEO and Co-Owner, Pabst Theater Group
    Panelists:

    • Carly Pritchard, Vice President of Booking, Jade Presents

    • Karim Karefa, Assistant General Manager of the 9:30 Club and the Liaison of Operations for the 9:30 Club, Lincoln Theatre and The Atlantis

    • Trey Many, Agent, Wasserman

    • Bruce Finkelman, Founder and Managing Partner, 16 on Center

Tuesday, June 4 at Republic 

  • Beignets & Cocktails with Certified Harassment Training presented by NIVF, Calling All Crows and Spotify
    Presenter:
    Maggie Arthur, Director of Here for the Music, Calling All Crows

  • Ticket Tyranny: The Unseen Grip of Market Dominance 
    Moderator:
    Dean Budnick, Editor-in-Chief, Relix
    Panelists:

    • Ant Taylor, CEO, Lyte

    • Lee Hepner, Legal Counsel, American Economic Liberties Project

    • Kevin Erickson, Executive Director, Future of Music Coalition

    • Gary Witt, CEO and Co-Owner, Pabst Theater Group

  • Have Dates to Fill? Think Out of the Box with Alternative Programming
    Moderator:
    Taylor Mims, Editor, Billboard
    Panelists:

    • Chad Kampe, Owner, Flip Phone Events

    • Jeez Loueez, Event Producer, Burlesque Entertainer and Instructor, Jeezy's Juke Joint- A Black Burly-Q Revue, Hi-Chick Productions, LLC

    • Rich Collins, Entertainer, Imagination Movers

    • Bad Boy (Fred) RedBean (Plunkett), Comedian, Nawlins Comedy Gumbeaux

  • Why Independent Stages Matter — Leveraging NIVA’s Reach to Drive Artists and Audiences to Indie Venues, Festivals, and Promoters
    Moderator:
    Stephen Parker, Executive Director, NIVA
    Panelists:

    • Fabrice Sergent, Co-Founder and Managing Partner, Bandsintown

    • Jamie Loeb, SVP, Marketing, Nederlander Concerts

    • Jenny Perkins, Marketing & Communications Specialist, Texas Music Office

    • Joshua Albrecht, Chief Marketing Officer, Visit Milwaukee 

  • Amplifying Voices: Advocating for State Funding for Music Venues
    Intro by: Louisiana State Lt. Gov. William H Nungesser
    Moderator:
    Lisa Gedgaudas, City of Denver
    Panelists:

    • Chip Adams, Director, Texas Music Office

    • Julie Baker, CEO, California Arts Advocates

    • Jamie Kent, Founder, Backstage Strategies

    • Lacey Chataignier, Louisiana Music Program Director, Louisiana Office of Cultural Development

  • Keynote:  *Artist Talk* In Conversation with | Ivan Neville, Kermit Ruffins, Tank, Rob Mercurio
    Moderator
    : David Kunian, Curator, New Orleans Jazz Museum
    Panelists:

    • Kermit Ruffins, Musician, Kermit Ruffins and the BBQ Swingers; Kermit's Treme Mother In Law Lounge

    • Tarriona Ball, Artist/Poet/Musician, "Tank and The Bangas"

    • Rob Mercurio, Musician, “Galactic” and Club Owner, Tipitina's

    • Ivan Neville, Keyboards / Vocals, Dumpstaphunk

  • What’s New in the World of Marketing? 

    Moderator: Jamie Loeb, SVP, Marketing, Nederlander Concerts

    Panelists:

    • Ariel Hyatt, Founder, Cyber PR

    • Jon Ostrow, Associate Director, Growth & Discovery, Live Events, Spotify

    • Ashley Bradbury, Senior Client Partner, Entertainment, Meta

    • Brian Bauer, President, Bauer Entertainment Marketing

Tuesday, June 4 at Generations Hall

  • Booking Networking Session Presented by VenuePilot
    Facilitator:
    Jack Randall, President and Agent, The Kurland Agency

  • Fireside Chat with Fever
    Moderator:
    Stephen Parker, Executive Director, NIVA
    Panelist: Mariano Otero, Senior Vice President, Fever

  • What About Us? How Small Venues with Small Budgets Can Still Get It Done
    Moderator:
    Ashley Ryan, Vice President of Marketing, First Avenue
    Panelists:

    • Adam Valen, Director of Marketing, Drusky Entertainment

    • Taylor Winchester, Director of Revenue, found.ee

    • Christian Hee, Vice President of Marketing, Z2 Entertainment, Fox Theatre, Boulder Theater, Aggie Theatre

    • Katie Nowak, Vice President of Marketing and Partnerships, TBA Agency

  • What Can We Do to Boost Bar Sales?
    Moderator:
    Wendy Pearl, Senior Writer, VenuesNow and Pollstar
    Panelists:

    • Sean Lynch, President, 1111 Presents / Pub Station

    • David Mukpo, CEO and Co-Founder, Pamos Beverage Co.

    • David Solomon, CEO and Founder, DLS Events

    • Donna Westmoreland, Chief Operating Officer, I.M.P.

  • Revolutionizing City Development: Transforming Challenges into Opportunities for the Live Sector
    Moderator:
    Howie Kaplan, Owner, Howlin’ Wolf
    Panelists:

    • Allison Harnden, Pittsburgh’s Nighttime Economy Manager, Nighttime Economy Culture & Policy Alliance

    • Ben Van Houten, Director of Nightlife Initiatives, SF Office of Economic and Workforce Development

    • Ryan Murphy, Managing Director, tvg Hospitality; General Manager, Orion Amphitheater

  • Agent vs Promoter? Help Us Help You 
    Moderator:
    Wendy Pearl, Senior Writer, VenuesNow and Pollstar
    Panelists:

    • Avery McTaggart, Partner, TBA Agency

    • Jack Randall, President and Agent, The Kurland Agency

    • Jake Samuels, Director of Music, 16" on Center Chicago

    • Grace Blake, Programming Director, City Winery

  • Group Purchasing - Get Huge Discounts, Thanks to Your NIVA Membership
    Moderator:
    Brad Grossman, Chief Operating Officer, Helium Comedy
    Panelists:

    • Rob Cottman, Director of Food & Beverage, World Cafe Live

    • Marissa Muzik, National Account Manager, Una

    • Mark Langer, Senior Vice President, Director of Business Development, ICON International

    • Alisha Edmonson, Co-Owner, Songbyrd

Wednesday, June 5 at Republic

  • Beyond the Stage: Venues and Promoters Creatively Bring Their Expertise to Community Programs Outside Their Four Walls
    Moderator:
    Rachelle Love, Director of Education and Community Outreach, Midtopia
    Panelists:

    • Shahida Mausi, President/CEO, The Right Productions, Inc.

    • Jessie Hartke, President, Midtopia

    • Rev. Moose, Managing Partner, Marauder; Founding & Emeritus Executive Director, NIVA

    • Ben Jaffe, Creative Director, Preservation Hall

    • Frederick “Wood” Delahoussaye, Chief Creative Officer and Artistic Director, Ashé Cultural Arts Center

  • Viva Variety: A Latin American Panel on Live Entertainment, Music, and Comedy
    Moderator:
    Leila Cobo, Chief Content Officer Latin/Español, Billboard
    Panelists:

    • Alicia Zertuchi, CEO and Booker, Grupo Musical De Cumbia

    • Carlos Aybar, CEO, Mishu Music

    • Jesica Gerbautz, CEO,Pnk Moon Productions; Board Member, NIVA

    • Moises Gomez, President, MG Music Group

  • Case Studies in Creativity: How Small Venues Make It All Work (Live Music Society)
    Moderator:
    Cat Henry, Executive Director, Live Music Society
    Panelists:

    • Robin Johnson, Founder and General Manager, Stone Church (Vermont)

    • Rachael Arrington, General Manager, Maple Leaf Bar

    • Summer Jager, Owner, Ivy Room

    • Lani Torres, Co-Owner and Talent Buyer, Ivy Room

    • Sean Watterson, Co-Owner, The Happy Dog; Chief Legal Officer, D Tour

  • Sponsorships Aren’t Just for the Big Dogs
    Moderator:
    Farrah Usmani, Partner, Nixon Peabody LLP
    Panelists:

    • Matt Ciarleglio, Managing Partner, Empty Bottle

    • Grace Notary, Manager of Business Development, Accounts, Marketing Friendly Marketing and 16 On Center Chicago

    • Hazel Bagwell, Founder, The Haze Organization

  • Who’s Going To Be The Next Big Thing? Partnering with Agencies to Showcase Emerging Talent
    Moderator:
    Taylor Mims, Editor, Billboard
    Panelists:

    • Hunter Motto, Creative Director, The Crocodile

    • Nathaniel Marro, Managing Director, NITO

    • Jordan Anderson, Talent Booker, Troubadour

    • Shane Tobin, Vice President of Partnerships, Sofar Sounds

    • Alexis Cueva, Artist Relations, Amazon Music

  • Fireside Chat featuring: Marsha Vlasic, Vice Chair, Music Division, Independent Artist Group

Wednesday, June 5 at Generations Hall

  • Marketing Networking Session Presented by NIVA
    Facilitator:
    Dustin Sugar-Moore, Marketing Director, I.M.P.

  • Fireside Chat with r.World
    Panelists:
    Tina Swanson, Chief Revenue Officer, r.World

  • Comedy Unplugged: Behind the Laughter
    Moderator:
    Brad Grossman, Chief Operating Officer, Helium Comedy
    Panelists:

    • Sam Klima, General Manager and Talent Buyer, Hilarities 4th Street Theatre

    • Allyson Jaffe, Owner/Vice President/Comedy School Principal, The DC Improv Comedy Club

    • Andrew Fox, Executive Vice President, Carolines and New York Comedy Festival

    • Mike McAvoy, UCB Theatre

    • Brian Gendron, Founder & General Manager, The Riot Comedy Club

  • Safety & Insurance: Practical and Affordable Techniques to Unlock Better Rates
    Intro:
    Cameron Smith, Senior Vice President, HUB International Entertainment

    Moderator: Tom DeGeorge, Owner,The Crowbar; COO, D Tour; NIVA Safety Task Force Chair

    Panelists:

    • Chris Bauman, Founder and President, Zenith Music Group

    • Mike Killeen, Chief Financial Officer, First Avenue 

    • Adam Bunge, Attorney, Founder, Chairman and CEO, ideal3

    • Jerid Schmickle, Chief Executive Officer, Applied Underwriters

  • Investing in Your Greatest Asset: Strategies for Hiring, Employee Training and Retention in Live Entertainment

    Intro: Todd Dyer, VP & Head of Live Entertainment Sales, Cast & Crew

    Moderator: Tobi Parks, Owner, xBk; Co-Founding Member, D Tour

    Panelists:

    • Eric Holt, Asst. Professor of Music Business, Belmont University; Co-Founder, The Lovenoise Group

    • Sunae Villavaso, Director, Mayor’s Office of Workforce Development in NOLA

    • Cherise Rhyns, General Manager, Lincoln Theatre

  • Fix the Tix: From D.C. to Sacramento - Get the Latest News
    Moderator:
    Ethan Millman, Staff Writer, Rolling Stone
    Panelists:

    • Jerry Golden, Global Head of Public Policy & Government Affairs, Eventbrite

    • Gabe Docto, Director of Operations, August Hall

    • Audrey Fix Schaefer, Director of Communications, I.M.P./9:30 Club; VP of the Board of Directors, NIVA

    • David Weingarden, Vice President of Concerts + Events, Z2 Entertainment

  • Music for All – Redefining Accessibility in Live Events
    Moderator:
    Kerri Park, Chief Operating Officer, World Cafe Live
    Panelists:

    • Tyler Godsey, Founder/Director, 5 Points Music Sanctuary

    • Denise Melanson, VP, Social Impact & Sustainability, Wasserman

    • Mark Raymond, Jr., Founder and CEO, Split Second Foundation 

    • Rick Pruim, Vice President of Sales, ADA Lift Rentals

ACTIVATIONS:

  • Working Lounge presented by Live Music Society 

  • Monday Happy Hour presented by Etix

  • Tuesday Happy Hour presented by Prekindle 

  • Wednesday Happy Hour presented by Live Music Society with D Tour & Midtopia

LIVE MUSIC AND ENTERTAINMENT:

Sunday, June 2

Official Opening Party presented by Lyte at Tipitina’s with performances by 

  • EIGHTLOCK

  • George Porter Jr. & Runnin Pardners

Monday, June 3 

Second line from Generations Hall Happy Hour presented by Etix leading attendees to NIVA Gras presented by Eventbrite at Republic NOLA with performances by

  • Rebirth Brass Band

  • Tank and the Bangas

Tuesday, June 4 

NIVA Night in NOLA on Frenchmen Street at NIVA member venues with Live Music Society Lounge @ d.b.a and NITO at Blue Nile

Visit https://www.nivassoc.org/conference to find information about registration, media credential applications, and host hotels.

SPONSORS

The NIVA ’24 conference cannot happen without the generosity and dedication of this year’s sponsors including: Eventbrite, Lyte, Live Music Society, DICE, Prekindle, VenuePilot, Refund Protect (Protect Group), VOLUME.COM, Fever, Etix, Spotify, American Specialty Insurance & Risk Services, Inc., Cast & Crew Live Entertainment, Opendate, CashorTrade, Inc., Prism.fm, Ticketsauce, Merch IdolsHub International, Billfold, AXS, Fanimal, Found.ee, Tito’s Handmade Vodka, Bose, r.World, Intellitix, Rooam, Archie Technologies, Dipjar, ADA Lift

PARTNERS

NIVA ’24 is proud to partner with a roster of esteemed organizations for this year's conference including: National Independent Venue Foundation, Marauder, Bandsintown, D Tour, Midtopia, Folk Alliance International, NAMM, 2112, Backstage Social, Tossware, FestForums, New Orleans & Company, Consequence of Sound, ROSTR, Good Land Supply Co. , Stateside Vodka, Recovery Unplugged, and OffBeat Magazine

REGISTRATION & HOTEL INFORMATION

Register for NIVA ‘24 here.

Non-member conference passes are available.


ABOUT NIVA
The National Independent Venue Association (NIVA) represents independent music and comedy venues, promoters, and festivals throughout the U.S. NIVA led the #SaveOurStages campaign, culminating in landmark legislation in 2020 that established the $16 billion Shuttered Venue Operators Grant program. 

NIVA's mission is to preserve and nurture the ecosystem of independent live venues, promoters, and festivals throughout the United States. NIVA is committed to equity in its support and advocacy for independent venues and seeks to create and encourage opportunities for venues, promoters, and festivals owned, operated, and staffed by people of color, women, non-binary, LGBTQ+, veterans, and people with disabilities.

CONTACT
Lucky Break PR
Kris Ferraro, Kris@luckybreakpr.com 
Mike Stommel, Mike@luckybreakpr.com

 
 
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